Bank Strategic Management and Marketing /

By:

Channon, Derek F

Material type: Text

TextPublication details: Chichester ; New York : Wiley, c1986.Description: x, 246 pISBN:

0471903833 :

Subject(s):

DDC classification:

332.1'068 CHA

LOC classification:

HG1615 .C46 1986

Online resources:

Summary: This book is the first of its kind to address the issues of strategic management and marketing in the banking industry in an international context.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Monograph & others	CBN HQ Library General Stacks	Non-fiction	332.1/068 CHA (Browse shelf(Opens below))	Available		31008100130265
Monograph & others	CBN LAGOS LAISON OFFICE LIBRARY General Stacks	Non-fiction	332.1/068 CHA (Browse shelf(Opens below))	Available		31008100696364

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Previous	332.09669 OSI Money, banking, and economy in Nigeria /	332.0973 SOK The crash of 2008 and what it means :	332.1/068/8 BAN Bank marketing handbook :	332.1/068 CHA Bank Strategic Management and Marketing /	332.1/09669 FIN The Nigerian banking environment and the role of banks in national economic recovery :	332.1/09669 FIN The Nigerian banking environment and the role of banks in national economic recovery :	332.1/09669 FIN The Nigerian banking environment and the role of banks in national economic recovery :	Next

Includes index.

This book is the first of its kind to address the issues of strategic management and marketing in the banking industry in an international context.

osc 7/8/17

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