Modern marketing / Frank Jefkins.

By:

Jefkins, Frank William

Material type: Text

TextSeries: M & E handbook seriesPublication details: London : M + E, 1993.Edition: 3rd edDescription: x, 339 p. ill.; 22 cmISBN:

9780712108539
071210853X (pbk)

Subject(s):

Marketing

DDC classification:

658.8 22

LOC classification:

HF5415 .J445 1993

Summary: The third edition of Modern Marketing continues to look at marketing from a practical viewpoint and maintains the lively, interesting style of earlier editions.

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Monograph & others	CBN BAUCHI BRANCH LIBRARY General Stacks	Non-fiction	658.8 JEF (Browse shelf(Opens below))	c.1	Available		31008100570593
Monograph & others	CBN HQ Library General Stacks	Non-fiction	658.8 JEF (Browse shelf(Opens below))	c.1	Available		31008100044433

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Includes index.

The third edition of Modern Marketing continues to look at marketing from a practical viewpoint and maintains the lively, interesting style of earlier editions.

oif 16/10/14

Loan

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