Strategic management and business policy /
Wheelen, Thomas L.
Strategic management and business policy / - 9th ed. - Upper Saddle River, NJ : Pearson Prentice Hall, c2004. - xlvii, 367, ca. 500 p. :
Various multi-media instructional aids, including a Web site, are available to supplement the text.
Includes bibliographical references and index.
For undergraduate strategy/strategic management courses. Wheelen and Hunger takes a unique approach to helping students synthesize all of the factors of the strategic process through a student friendly Strategic Management Model.
0131225510 (pbk.) 9780131225510 (pbk.)
Strategic planning
Business policy
Strategic management
HD30.28 / .W43 2004
658.4'012 / WHE
Strategic management and business policy / - 9th ed. - Upper Saddle River, NJ : Pearson Prentice Hall, c2004. - xlvii, 367, ca. 500 p. :
Various multi-media instructional aids, including a Web site, are available to supplement the text.
Includes bibliographical references and index.
For undergraduate strategy/strategic management courses. Wheelen and Hunger takes a unique approach to helping students synthesize all of the factors of the strategic process through a student friendly Strategic Management Model.
0131225510 (pbk.) 9780131225510 (pbk.)
Strategic planning
Business policy
Strategic management
HD30.28 / .W43 2004
658.4'012 / WHE