000 01093cam a2200253 i 4500
008 130708s2013 nyua b 000 0 eng
020 _a9781137354808
040 _aDLC
_cDLC
050 0 0 _aHG151.5
_b.W36 2013
082 0 0 _a332.101'4
_bWAN
100 1 _aWang, Shih-Lun Alex
245 1 0 _aFinancial communications :
_binformation processing, media integration, and ethical considerations /
250 _a1st edition.
260 _aNew York
_bPalgrave Macmillan
_c c2013.
300 _a227 pages :
504 _aIncludes bibliographical references (pages 189-220).
520 _aFinancial Communications showcases why it is crucial for financial institutions to enhance key communication processes, rebuild trust with its customer base, improve relationships, and derive better brand awareness amongst key stakeholders within the industry.
590 _aaia 24/10/17
650 0 _aFinancial disclosure.
650 0 _aFinancial services industry--Communication systems
650 0 _aFinancial services industry--Information services
942 _2ddc
_cBOOK
949 _a332.101'4 WAN
999 _c6829
_d6829