000 01280cam a22003014a 4500
008 031103t2004 mauad erb 001 0 eng
020 _a9781591391340 (HC)
020 _a1591391342 (alk. paper)
040 _aDLC
_cDLC
050 0 0 _aHD30.28
_b.K35443 2004
082 0 0 _a658.4'012
_bKAP
100 1 _aKaplan, Robert S.
245 1 0 _aStrategy maps :
_bconverting intangible assets into tangible outcomes /
260 _aBoston :
_bHarvard Business School Press,
_cc2004.
300 _axviii, 454 p. :
504 _aIncludes bibliographical references and index.
520 _aUsing dozens of vivid company examples, Kaplan and Norton show how to create customized strategy maps that allow organizations to: clarify their strategies and communicate them to all employees; identify the key internal processes that drive strategic success; align investments in people, technology, and organizational capital for the greatest impact.
590 _arua 30/04/13
591 _aLoans
650 0 _aIntangible property - management
650 0 _aManagement.
650 0 _aHuman capital.
650 0 _aStrategic planning.
700 1 _aNorton, David P.,
856 4 1 _uhttp://www.loc.gov/catdir/toc/ecip0410/2003024059.html
942 _2ddc
_cBOOK
949 _a658.4'012 KAP
999 _c515
_d515