000			02000cam a2200337 a 4500
001			2009051051
003			DLC
005			20151013135911.0
008			091217s2010 njua b 001 0 eng
010			_a 2009051051
015			_aGBB027784 _2bnb
016	7		_a015489347 _2Uk
020			_a9780470539392 (cloth)
020			_a0470539399 (cloth)
035			_a(OCoLC)ocn460061986
040			_aDLC _cDLC _dBTCTA _dUKM _dYDXCP _dC#P _dCDX _dBWX _dDLC
050	0	0	_aHF5681.I55 _bH83 2010
082	0	0	_a657'.7 _222
100	1		_aHubbard, Douglas W., _d1962-
245	1	0	_aHow to measure anything : _bfinding the value of "intangibles" in business / _cDouglas W. Hubbard.
250			_a2nd ed.
260			_aHoboken, N.J. : _bWiley, _cc2010.
300			_axv, 304 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and index.
505	0		_aIntangibles and the challenge -- An intuitive measurement habit : Eratosthenes, Enrico, and Emily -- The illusion of intangibles : why immeasurables aren't -- Clarifying the measurement problem -- Calibrated estimates : how much do you know now? -- Measuring risk through modeling -- Measuring the value of information -- The transition : from what to measure to how to measure -- Sampling reality: how observing some things tells us about all things -- Bayes : adding to what you know now -- Preference and attitudes : the softer side of measurement -- The ultimate measurement instrument : human judges -- New measurement instruments for management -- A universal measurement methods : applied information economics.
520			_aThe book shows how to measure those things in business that are considered immeasureable, including technology ROI, organizational flexibility, customer satisfaction, and technology risk. The book provides the substantive steps for measuring anything, especially uncertainty and risk.
590			_aoif 02/06/14
591			_aLoan
650		0	_aIntangible property _xValuation.
942			_2ddc _cBOOK
999			_c1117 _d1117