000			01804nam a2200301 a 4500
008			020813t2009 ohuadocerb 001 0 eng d
020			_a9780324585889
020			_a0324585888
040			_aCBNCAT
082			_a658.4012 _bHOS
100	1		_aHoskisson, Robert E.
245	1	0	_aBusiness strategy : _btheory and cases /
250			_a2nd ed., International student ed.
260			_aMason, OH. : _b South-Western Cengage Learning, _c c2009.
300			_a v. (various pagings) :
504			_a Includes bibliographical references and index.
520			_a This concise, hands-on approach by recognized leaders in business strategy clearly demonstrates how solid management strategy equals the decisive, responsive action that prosperous firms use to create sustainable competitive advantage. This edition guides you, step-by-step, through creating strong strategy, planning for success, implementing responsive action, competing effectively with strategy, analyzing the environment and firm, and improving upon results. The authors clearly connect strategy concepts to the real business world, giving you the unique opportunity to examine and learn from strategy that has worked as well as strategy that has failed within familiar companies. The latest research and insights from global business leaders, extensive examples, and practical cases help equip you with the hands-on skills and career tools for your own superior performance and strategic management success.
590			_aoif 22/05/14
591			_aLoan
650		0	_aStrategic planning - theory and cases
650			_aStrategic planning
650			_aBusiness planning.
650			_aBusiness strategy
700			_aHitt, Michael A.
700			_aIreland, R. Duane.
942			_2ddc _cBOOK
949			_a658.4'012 HOS
999			_c1101 _d1101