Central Bank of Nigeria Library

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Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference [electronic resource] / edited by Dawn R. Deeter-Schmelz. by Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cham : Springer International Publishing : Imprint: Springer, 2015
In: Springer eBooks
Online resources:
Availability: No items available.

3.
Proceedings of the 2007 Academy of Marketing Science (AMS) Annual Conference [electronic resource] / edited by Dheeraj Sharma, Shaheen Borna. by Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cham : Springer International Publishing : Imprint: Springer, 2015
In: Springer eBooks
Online resources:
Availability: No items available.

4.
Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference [electronic resource] / edited by Leroy Robinson, Jr. by Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cham : Springer International Publishing : Imprint: Springer, 2015
In: Springer eBooks
Online resources:
Availability: No items available.

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Internal Brand Management in an International Context [electronic resource] / by Christina Ravens. by Series: Innovatives Markenmanagement ; 47
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014
In: Springer eBooks
Online resources:
Availability: No items available.

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Aerospace Marketing Management [electronic resource] : A Handbook for the Entire Value Chain / by Philippe Malaval, Christophe Bénaroya, Jonathan Aflalo. by Series: Management for Professionals
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cham : Springer International Publishing : Imprint: Springer, 2014
In: Springer eBooks
Online resources:
Availability: No items available.

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User-Generated Content and its Impact on Branding [electronic resource] : How Users and Communities Create and Manage Brands in Social Media / by Severin Dennhardt. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014
In: Springer eBooks
Online resources:
Availability: No items available.

11.
Retail Marketing and Sales Performance [electronic resource] : A Definitive Guide to Optimizing Service Quality and Sales Effectiveness / by Christoph Preuss. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014
In: Springer eBooks
Online resources:
Availability: No items available.

12.
Vertical Brand Portfolio Management [electronic resource] : Strategies for Integrated Brand Management between Manufacturers and Retailers / by Diederich Bakker. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2015
In: Springer eBooks
Online resources:
Availability: No items available.

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Production of Ethanol from Sugarcane in Brazil [electronic resource] : From State Intervention to a Free Market / by Márcia Azanha Ferraz Dias de Moraes, David Zilberman. by Series: Natural Resource Management and Policy ; 43
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cham : Springer International Publishing : Imprint: Springer, 2014
In: Springer eBooks
Online resources:
Availability: No items available.

14.
Management of the Fuzzy Front End of Innovation [electronic resource] / edited by Oliver Gassmann, Fiona Schweitzer. by
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Cham : Springer International Publishing : Imprint: Springer, 2014
In: Springer eBooks
Online resources:
Availability: No items available.

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Sustainability and Human Resource Management [electronic resource] : Developing Sustainable Business Organizations / edited by Ina Ehnert, Wes Harry, Klaus J. Zink. by Series: CSR, Sustainability, Ethics & Governance
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014
In: Springer eBooks
Online resources:
Availability: No items available.

18.
Sponsor- and Country-Related Predictors of Sponsorship Effectiveness [electronic resource] : Sponsorship in a National and International Environment / by Christian Lucas. by Series: Applied Marketing Science / Angewandte Marketingforschung
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2015
In: Springer eBooks
Online resources:
Availability: No items available.

19.
Organisational Flexibility and Competitiveness [electronic resource] / edited by M. K. Nandakumar, Sanjay Jharkharia, Abhilash S. Nair. by Series: Flexible Systems Management
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: New Delhi : Springer India : Imprint: Springer, 2014
In: Springer eBooks
Online resources:
Availability: No items available.

20.
Management glossary / by Series: Management studies series
Material type: Text Text; Literary form: Not fiction ; Audience: General;
Publication details: London : Longman, c1968
Availability: Items available for loan: CBN HQ Library (1)Call number: 658.003 JOH.

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