TY  - BOOK
AU  - Henderson,Bruce D.
TI  - The logic of business strategy
SN  - 0884109836
AV  - HD30.28 .H47 1984
U1  - 658.4'012 HEN 
PY  - 1984///
CY  - Cambridge, Mass.
PB  - Ballinger Pub. Co.
KW  - Business planning
N1  - Includes index
N2  - The awareness of natural competition as a systematic effect is century old. For strategy to be possible, it is necessary to be able to imagine and evaluate the possible consequences of alternate courses of action
ER  -