TY - BOOK AU - Howell,Syd TI - Real options: evaluating corporate investment opportunities in a dynamic world SN - 0273653024 AV - HF5681.I55 R43 2001 U1 - 332.63 22 PY - 2001/// CY - London, New York PB - Financial Times Prentice Hall KW - Investment analysis KW - Intangible property KW - Valuation KW - Options (Finance) N1 - Includes bibliographical references (p. 295-299) and index N2 - Will provide the reader with a comprehensive understanding of the concepts behind real option analysis and how to use them. It demystifies the scientific aura surrounding the subject, giving the reader the understanding necessary to direct or apply real option analysis in any organizational setting ER -