The write approach : techniques for effective business writing /
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TextPublication details: Bingley : Emerald, c2011.Edition: 2nd edDescription: xii, 202 pISBN: - 9780857248312 (pbk.)
- 808.06665 STO
- HF5718.3 .S764 2011
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| 808.5'1 TEM Public speaking and presentations demystified / | 808.5'1 TEM Public speaking and presentations demystified / | 808'.06634 ADU Drafting, conveyances & wills / | 808.06665 STO The write approach : | 916.7 AFR Africa South of the Sahara. | 920 ADE Clement Nyong Isong : | 920 ADE Clement Nyong Isong : |
.Previous ed.: London: Academic, 1999.
Includes bibliographical references and index.
In this new edition of "The Write Approach", Dr. Stockard discusses how the speed of technology can cause business writers to shortcut the thinking, planning, and editing needed for good writing. Rather than pushing the send button without considering the consequences, writers are guided in ways to be more thoughtful in their use of communication tools and practices. The new edition's expanded commentary and exercises underscore the author's basic premise: writers must determine their purpose for writing, consider their readers' expectations, and polish the final product. Self-instructional activities invite readers to practice evaluating and improving business writing.
nif 15/05/13
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