The write approach : techniques for effective business writing /

By:

Stockard, Olivia

Material type: Text

TextPublication details: Bingley : Emerald, c2011.Edition: 2nd edDescription: xii, 202 pISBN:

9780857248312 (pbk.)

Subject(s):

DDC classification:

808.06665 STO

LOC classification:

HF5718.3 .S764 2011

Summary: In this new edition of "The Write Approach", Dr. Stockard discusses how the speed of technology can cause business writers to shortcut the thinking, planning, and editing needed for good writing. Rather than pushing the send button without considering the consequences, writers are guided in ways to be more thoughtful in their use of communication tools and practices. The new edition's expanded commentary and exercises underscore the author's basic premise: writers must determine their purpose for writing, consider their readers' expectations, and polish the final product. Self-instructional activities invite readers to practice evaluating and improving business writing.

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Previous	807 GRI Probability and random processes /	808.5'1 TEM Public speaking and presentations demystified /	808.0428 BAI Academic writing :	808.06665 STO The write approach :	916.7 AFR Africa South of the Sahara.	954.05'32 NIL Imagining India :	966.9/03/092 OJE Yours in service :	Next

.Previous ed.: London: Academic, 1999.

Includes bibliographical references and index.

In this new edition of "The Write Approach", Dr. Stockard discusses how the speed of technology can cause business writers to shortcut the thinking, planning, and editing needed for good writing. Rather than pushing the send button without considering the consequences, writers are guided in ways to be more thoughtful in their use of communication tools and practices. The new edition's expanded commentary and exercises underscore the author's basic premise: writers must determine their purpose for writing, consider their readers' expectations, and polish the final product. Self-instructional activities invite readers to practice evaluating and improving business writing.

nif 15/05/13

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