Central Bank of Nigeria Library

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E-commerce /

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill/Irwin Marketspace , c2001.Description: xxxv, 420 p. :illISBN:
  • 0072465212 (alk. paper)
Other title:
  • Ecommerce
Subject(s): DDC classification:
  • 381.142  RAY
LOC classification:
  • HF5548.32 .R39 2001
Summary: This book is written for present and future practitioners who need a solid foundation in all aspects of conducting business in the New Economy. The authors focus on what a manager needs to know about Internet infrastructure, strategy formulation and implementation, technology concepts, public policy issues, and capital infrastructure in order to make effective business decisions. The book present a framework for the study and practice of e-Commerce with business strategy at the core surrounded by four infrastructures; the technology infrastructure that underlies the Internet, the media infrastructure that provides the content for businesses, public policy regulations that provide both opportunities and constraints, and the capital infrastructure that provides the money and capital to run the businesses. The authors provide a deep exploration of core concepts of New Economy strategy and associated enablers enriched by a wide variety of examples, case studies, and explanations culled directly from practice
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Monograph & others Monograph & others CBN ENUGU BRANCH LIBRARY General Stacks Non-fiction 381.142 RAY (Browse shelf(Opens below)) c. 1 Available 31008100639570
Monograph & others Monograph & others CBN ENUGU BRANCH LIBRARY General Stacks Non-fiction 381.142 RAY (Browse shelf(Opens below)) c. 2 Available 31008100639588
Monograph & others Monograph & others CBN HQ Library General Stacks Non-fiction 381.142 RAY (Browse shelf(Opens below)) 3 Available 31008100240395
Monograph & others Monograph & others CBN HQ Library General Stacks Non-fiction 381.142 RAY (Browse shelf(Opens below)) c.1 Available 31008100075627
Monograph & others Monograph & others CBN HQ Library General Stacks Non-fiction 381.142 RAY (Browse shelf(Opens below)) c.2 Available 31008100075635
Monograph & others Monograph & others CBN LAGOS LAISON OFFICE LIBRARY General Stacks 381.142 RAY (Browse shelf(Opens below)) c.1 Available 31008100776539
Monograph & others Monograph & others CBN LAGOS LEARNING CENTRE LIBRARY General Stacks Non-fiction 381.142 RAY (Browse shelf(Opens below)) c.1 Available 31008100846555

Includes bibliographical references and indexes.

This book is written for present and future practitioners who need a solid foundation in all aspects of conducting business in the New Economy. The authors focus on what a manager needs to know about Internet infrastructure, strategy formulation and implementation, technology concepts, public policy issues, and capital infrastructure in order to make effective business decisions. The book present a framework for the study and practice of e-Commerce with business strategy at the core surrounded by four infrastructures; the technology infrastructure that underlies the Internet, the media infrastructure that provides the content for businesses, public policy regulations that provide both opportunities and constraints, and the capital infrastructure that provides the money and capital to run the businesses. The authors provide a deep exploration of core concepts of New Economy strategy and associated enablers enriched by a wide variety of examples, case studies, and explanations culled directly from practice

lje 20/07/2016

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