Central Bank of Nigeria Library

Consumer Innovation at the Base of the Pyramid (Record no. 3366)

MARC details
000 -LEADER
fixed length control field 03085nam a22004335i 4500
003 - CONTROL NUMBER IDENTIFIER
control field DE-He213
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151013141921.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr nn 008mamaa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140409s2014 gw | s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783658051051
-- 978-3-658-05105-1
024 7# - OTHER STANDARD IDENTIFIER
Standard number or code 10.1007/978-3-658-05105-1
Source of number or code doi
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD28-70
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJMV6
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code PDG
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS087000
Source bisacsh
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.514
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Praceus, Sarah.
Relator term author.
245 10 - TITLE STATEMENT
Title Consumer Innovation at the Base of the Pyramid
Medium [electronic resource] :
Remainder of title Emerging Patterns of User Innovation in a Resource-Scarce Setting /
Statement of responsibility, etc. by Sarah Praceus.
260 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Wiesbaden :
Name of publisher, distributor, etc. Springer Fachmedien Wiesbaden :
-- Imprint: Springer Gabler,
Date of publication, distribution, etc. 2014.
300 ## - PHYSICAL DESCRIPTION
Extent XVI, 170 p. 27 illus.
Other physical details online resource.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
347 ## - DIGITAL FILE CHARACTERISTICS
File type text file
Encoding format PDF
Source rda
490 1# - SERIES STATEMENT
Series statement Forschungs-/Entwicklungs-/Innovations-Management
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Base of the Pyramid (BoP) -- User Innovation -- Patterns and Antecedents of Consumer Innovation at the BoP.
520 ## - SUMMARY, ETC.
Summary, etc. Approximately one-third of the world’s population lives in poverty at the global Base of the economic Pyramid (BoP). Sarah Praceus quantitatively investigates patterns and characteristics of a large sample of innovations developed by people living at the BoP in India. Their differences and commonalities versus consumer innovations from the developed world are identified. Furthermore, Sarah Praceus examines the effects of innovation-relevant resources and contextual factors on the innovative outcomes at the BoP. The findings indicate that poor consumer innovators and their wealthier counterparts share similar stable demographic predispositions and preferences while the phenomenon adapts to the different living conditions at the BoP. Finally, user innovation research from developed markets appears not to be entirely transferable to subsistence markets.   Contents n  Base of the Pyramid (BoP) n  User Innovation n  Patterns and Antecedents of Consumer Innovation at the BoP   Target Groups ·        Researchers and students in the field of innovation management, user innovation and BoP ·        Entrepreneurs and organizations striving for new business opportunities in subsistence markets and practitioners interested in product development for the BoP   The Author Sarah Praceus obtained her doctorate at the Institute for Technology and Innovation Management at the Hamburg University of Technology (TUHH).
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Economics.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Economics/Management Science.
650 24 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Innovation/Technology Management.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element SpringerLink (Online service)
773 0# - HOST ITEM ENTRY
Title Springer eBooks
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Printed edition:
International Standard Book Number 9783658051044
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Forschungs-/Entwicklungs-/Innovations-Management
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://dx.doi.org/10.1007/978-3-658-05105-1">http://dx.doi.org/10.1007/978-3-658-05105-1</a>
912 ## -
-- ZDB-2-SBE
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type E-Books

No items available.