Strategic management and business policy :
Rowe, Alan J.
Strategic management and business policy : a methodological approach / - Reading, Mass. : Addison-Wesley Pub. Co., c1982. - xi, 544 p. :ill,
Includes bibliographical references and index.
This book deals with complex problems confronting managers in a rapidly changing environment. It is further design to prepare individuals to cope with problems of strategic management. Several methods are described in this book; they constitute the tools needed to analyze strategic problems.
0201063875 (pbk.) :
Business planning.
Management
HD31 / .R775
658.4'012 / ROW
Strategic management and business policy : a methodological approach / - Reading, Mass. : Addison-Wesley Pub. Co., c1982. - xi, 544 p. :ill,
Includes bibliographical references and index.
This book deals with complex problems confronting managers in a rapidly changing environment. It is further design to prepare individuals to cope with problems of strategic management. Several methods are described in this book; they constitute the tools needed to analyze strategic problems.
0201063875 (pbk.) :
Business planning.
Management
HD31 / .R775
658.4'012 / ROW