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Market share forecasting for banking offices /

Lundsten, Lorman L.,

Market share forecasting for banking offices / - [Ann Arbor, Mich.] : UMI Research Press , c1978. - ix, 168 p. :ill, - Research for business decisions ; .

Includes index.

Bibliography: p. [159]-163.

This research seeks to develop and test a model of individual banking office choices.

ISBN: 0835709620 : 0835709639 (pbk.) :

Subjects--Topical Terms:
Branch banks.
Bank marketing.
Banks and banking
Market share.

LC Class. No.: HG1616.B7 / L86

Dewey Class. No.: 332.1'6 / LUN

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