Strategy maps :
Kaplan, Robert S.
Strategy maps : converting intangible assets into tangible outcomes / - Boston : Harvard Business School Press, c2004. - xviii, 454 p. :
Includes bibliographical references and index.
Using dozens of vivid company examples, Kaplan and Norton show how to create customized strategy maps that allow organizations to: clarify their strategies and communicate them to all employees; identify the key internal processes that drive strategic success; align investments in people, technology, and organizational capital for the greatest impact.
9781591391340 (HC) 1591391342 (alk. paper)
Intangible property - management
Management.
Human capital.
Strategic planning.
HD30.28 / .K35443 2004
658.4'012 / KAP
Strategy maps : converting intangible assets into tangible outcomes / - Boston : Harvard Business School Press, c2004. - xviii, 454 p. :
Includes bibliographical references and index.
Using dozens of vivid company examples, Kaplan and Norton show how to create customized strategy maps that allow organizations to: clarify their strategies and communicate them to all employees; identify the key internal processes that drive strategic success; align investments in people, technology, and organizational capital for the greatest impact.
9781591391340 (HC) 1591391342 (alk. paper)
Intangible property - management
Management.
Human capital.
Strategic planning.
HD30.28 / .K35443 2004
658.4'012 / KAP