Corporate image :
Ogundipe, Victor Akinloye.
Corporate image : the strategic imperative in the Nigerian banking sector / - 1st ed. - Lagos, Nigeria : Newswatch communications, c1988. - xxvii, 155 p. :ill,
This book attempts to harness the experiences of the author, in the context of the vantage position which he occupied as public relations manager of International Bank for West Africa Limited over a very eventful three-year period.
9782833002 (pbk.) 9782833003
Corporations.
Banks and banking.
Nigeria.
HD59.6 / .N6
332.1'09669 / OGU
Corporate image : the strategic imperative in the Nigerian banking sector / - 1st ed. - Lagos, Nigeria : Newswatch communications, c1988. - xxvii, 155 p. :ill,
This book attempts to harness the experiences of the author, in the context of the vantage position which he occupied as public relations manager of International Bank for West Africa Limited over a very eventful three-year period.
9782833002 (pbk.) 9782833003
Corporations.
Banks and banking.
Nigeria.
HD59.6 / .N6
332.1'09669 / OGU